the 40 series
A tribute to the original. Our FJ40 Collection celebrates the rig that started it all - simple, rugged, and built to go anywhere. Vintage-inspired apparel for classic Cruiser fans.
The FJ40 is more than a truck, it’s the blueprint for every adventure rig that came after it. Steel doors, jump seats, leaf springs, and a personality all its own. This collection is dedicated to the purists, the desert-crossers, the mountain-trail wanderers, and anyone who knows that nothing feels quite like a 40-Series.
Explore heritage-inspired tees, hoodies, and gear designed for the people who still wave when they pass another Cruiser. Built with soft, garment-dyed fabrics and timeless artwork that captures the spirit of the rig that created an entire culture.
If the FJ40 is your original, this is your collection.


